From Message to Media: Communicating What Matters
April 23, 2026 @ 11:30 am - 1:30 pm
Overview
Join SPMA for a lunch + learn with Laurèn Neumann. Build messaging that resonates and sharpen your media relations and outreach skills.
Clear, compelling communication doesn’t happen by accident. In this session, communications strategist Laurèn Neumann walks through how to build messaging that actually resonates and how to translate it into effective public outreach and media relations, including what journalists are really looking for when a pitch lands in their inbox.
About the Event
With examples and takeaways drawn from a decade of work across government, business and non-profit sectors, this session is designed for anyone in a public-facing role who wants to communicate with more intention and effect.
Location: The SPOT at Southland Mall in Regina
Agenda
Doors open at 11:30 amPresentation starts at 12:00 pm, Q&A and networking to follow
Tickets
- $18 + tax – Members
- $25 + tax – Non-Members
*Includes lunch
