Good Ads vs Bad Ads

Promotion and advertising is a business investment that is necessary to the sustainability and growth of any organization, no matter the size. You need to promote your products/business in order to generate leads, which in turn need to turn into sales to keep cash flowing. In order to get the best bang for your advertising buck there are some basic principals you need to know prior to developing the concept and execution of an ad. This presentation will share these core principles using real world examples that can guide you down the path of a good ad, and away from bad ad territory.

About the Presenter:
Amanda Soulodre (B.Comm - Marketing) is the Owner and Director of Advertising for Saskatoon HOME magazine. If you want to know what is happening in the Saskatoon home sector, meet a passionate individual, or find out if print magazine advertising is a fit for your business, Amanda would love the opportunity to meet you. Sometimes print is the answer to achieving your business goals, sometimes it isn't, and Amanda will always be honest either way.

This event is free to SPMA members with a paid membership. Paid members RSVP here

February 19, 2014 at 11:45am - 1pm
Candle Room, Atrium Building at Innovation Place Saskatoon
15 Innovation Blvd
Saskatoon, SK S7N 3H5
Google map and directions
Brianna Bergeron

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